Andrew House opens the event. He is essentially the head of PlayStation worldwide. He's kind of a big deal.

He says: "Today, we'll show you how we're strengthening the PlayStation ecosystem through hardware and software... that, when combined, create truly magical experiences."

"Today, we'll show you how we're strengthening the PlayStation ecosystem through hardware and software... that, when combined, create truly magical experiences."

"Connectivtiy between devices and the ease with which they connect is essential for the core gamer."

He ends his introduction "... The demands for a new platform were clear." 

Here comes the PS4.